We all know how important exercise is when it comes to staying fit and healthy. Unfortunately, joining a gym can be more of a headache than its worth. Not only do you need to find the time to get to the gym each evening, but it can also cost a fortune to maintain your membership. But what if you had all the benefits of a health and fitness centre in your home instead?
This is the question that many developers and show homeowners are beginning to consider when designing compelling new properties. Now that fitness is the fastest-growing business sector in the UK, properties that combine the comfort of the home with the lifestyle promises of a gym are becoming more popular than ever.
Here's why you should consider using a gym in your show home.
Stand Out from the Crowd
The most obvious reason to add a gym to your show home is that the property market is incredibly competitive. If you want to get a sale fast, then you need to show your buyers that you can deliver something unique. More importantly, you have to give them something that they genuinely want.
While an extra bathroom might be great, it's not much good if it's never going to get used. A gym, on the other hand, is something that can appeal to any buyer, of any age. It's a great way to show your future investor what's possible if they move into your space.
Help Buyers Visualise Their Ideal Future
One of the most valuable things that any home designer can do is help their buyer to imagine what it would be like to live in their property. When someone sees a well-designed gym, they see countless opportunities to live the life that they want, with better health and fitness. When you install a gym into your show home, you help your buyers see a better version of themselves - one that they want to pursue.
Just like a stunning kitchen can appeal to the passionate chefs in your target market. A gym will attract anyone who has ever wanted to become a happier, healthier, and more attractive version of themselves.
Demonstrate the Versatility of Space
Finally, you could install a gym into your showroom to help your buyers see just how much they can do with a space. Rather than just designing some different bedrooms or an extra living room, give your buyers some inspiration on what they could do with that additional area in their new home. A lot of people dream of having their own home gym, but they don't realise that it's possible until they see it for themselves.
When you implement a gym into your show home, you deliver a unique idea that's sure to get your buyer's mind racing. It may even mean that they're more likely to remember your home than any of the other properties that they view.
What's more, if you choose to develop your gym with the help of a business-like Hire Fitness, you'll also have the benefit of end-to-end support for your set-up. We'll come and implement your equipment for you, and take it away when you're done, to keep the stress of the perfect open house to a minimum.
Nicky Terrett, Marketing Manager at Hire Fitness Limited